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Throw It in the Bag : Picks and Tips for Fashion's Night Out




Three year's ago when the economy was very down in the dumps and shopping was literally a guilt trip, Anna Wintour and her colleagues decided to get people out to the stores. As such, Fashion's Night Out or FNO was born. An idea that began in New York has now spanned several cities, which grants people the opportunity to meet fashion celebs, win exclusive prizes, and of course, shop until you drop.

This year it falls on September 8, 2011 (just a few weeks away) starting at 6PM. Now it's grown to overwhelming proportions, so I thought I'd give you some events that appeal to a Lolita-minded fashion lover's heart.


Betsey Johnson
138 Wooster St
New York, NY 10012
"Come celebrate Fashion’s Night Out with your favorite Betsey gals from 6:00pm-10:00pm! Join us for music from DJ Kalkutta, makeup by Stila Cosmetics, live models, cupcakes, champagne and a chance to win your very own Betsey tote!! Be there!"

DSW
40 East 14th Street
New York NY 10003
"DSW is excited to participate in FNO again and will be offering special shopping incentives on purchases from 6-10pm. From 7-8pm we will have a contest to win a $100 gift card (5 cards will be awarded) Fun flats will also be given out!"

LittleMissMatched
565 5th Avenue (At 46th Street)
New York NY 10017
"The LMM Girls will be treking downtown from our 5th Avenue store for a littlemissmatched POP-UP party! Parading FNO parties throughout Soho, we'll be sharing socksicles & stuff from our oldskool icecream cart! Follow us @LittleMissMatch and rock your socks with us!"

Lucky Brand
535 Broadway
New York NY 10012
"Join Tim Gunn as he celebrates Fashion's Night Out at Lucky Brand! Enjoy an exclusive DJ set, gourmet truffles, macaroons and cocktails as you browse the latest Lucky Brand looks. Plus, receive complimentary custom embroidery with your denim purchase, and a signed copy of Tim Gunn's New York Times best-seller Gunn's Golden Rules when you spend $150 or more!"

MAC Cosmetics
109 Spring Street
New York NY 10012
"Extra! Extra! Anonymous performance artists Gill & Jill Bumby will provide “Fair and Honest Appraisals of Your Appearance” with nothing more than their typewriters and charming wit at M•A•C stores in SoHo and Times Square. It's as simple as it sounds..."


"Kick off the night at M·A·C’s Soho store starting with the soaring vocals of Beth Ditto, the fiercely bobbed fashion go-go girl whose talents as sultry singer and muse own the stage and rule the runway. Enjoy backstage makeup touchups with a M·A·C artist and listen as Ditto unleashes her magic on the mike in a special 3 song set… Fashion's Night Out with M·A·C? Ditto that!"

Paper Doll Boutique and Beauty Bar
921 Fulton Street
Brooklyn, NY 11238
"Across the Hudson Over the bridge & under the most fashionable roof in Brooklyn. This year on "Fashion's Night Out" the dollhouse is where glits and glam go over the top. Forget about miniature goodies in small samples. Paper Doll Boutique is presenting a healthy load of gifts to the naughty & nice fashion lovers this year with free manicures, mini massages, make up application and "I really hope I win" giveaways. If this doesn't sound like the most fashionable celebration, then I recommend my killer cocktail at our open bar to turn this up a notch. See you September 8th, 2011, from 6-11pm. The one day in the year where being fashionably late will leave you left out!"

Screaming Mimi's
382 Lafayette Street 
New York, NY 10003
"Country Fair theme with games, prizes, photo ops, refreshments , djs and a special performance by The Holster Sisters"

Sephora
711 Lexington Avenue
New York NY 10022
"Kick off Fashion Week at Sephora—we’ve got the most spectacular beauty events of the year. *Achieve the perfect brow with Benefit’s Brows A- Go-Go eyebrow kit *Consult with Dr. Dennis Gross, celebrity dermatologist *Polish lips with antioxidant-rich Bite Beauty *Meet Tokyo’s Hello Kitty designer Yuko Yamaguchi."

Sephora
45 East 17th Street 
New York NY 10003
"Kick off Fashion Week at Sephora—we’ve got the most spectacular beauty events of the year. *Enter the Sparkle Factory and meet Tarina Tarantino *Learn makeup tips by Laura Mercier artists, with special guest celebrity makeup artist Matin Maulawizada *Get skincare advice from Dr. Murad *Discover GLO Science groundbreaking teeth whitening technology and meet founder Dr. Jonathan B. Levine."

Stuart Weitzman
625 Madison Avenue
New York, NY 10022
"Michelle Trachtenberg and Hayden Panettiere will be making a personal appearance with Stuart Weitzman at 6:30 p.m.on September 8, 2011 at his flagship store at 625 Madison Avenue (at 59th Street). They will be unveiling their Young Hollywood Cares Shoe Collection, which will benefit ovarian cancer research. Other styles from the Young Hollywood Cares collection were designed by Scarlett Johansson and Olivia Palermo."

Check Fashion Night's Out official website for more event listings, as well as download the exclusive app where you can map out your own personalized FNO.

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